Podcast #33 – Value Wines and OKV Red 2007

You get what you pay for.

OKV Red 2007

What do people mean when they ask for a “value wine”? Can a $40 wine be called good value? In these times of financial awareness, value is not necessarily a simple, inexpensive wine. There are some great wines out there that are underpriced for the quality of the wine. These don’t stand out as much as wines that are over-priced for their level of quality. Does knowing the price affect how we taste a wine? Are we pre-judging it based on the sticker price?

And then there is the small matter of taste which is different for everybody. Financial ability is another factor that influences our perception of what constitutes value in a bottle of wine. In this week’s podcast, we’ll look at what it is that makes a wine a good or bad value. And we’ll taste a wine that is priced in the inexpensive “value” category and see if it can deliver.

2 thoughts on “Podcast #33 – Value Wines and OKV Red 2007

  1. Hello, everyone:

    Great discussion! I had the OKV Red for the first time just last week while at a conference dinner in Kelowna. It was the only red being served.

    While I didn’t know the price point, I did, like you, tag it for a manufactured rather than crafted wine. I found it to be pleasant and serviceable as a companion to our dinner, but not inspiring enough to buy a second glass. Having said all that, it’s certainly a wine I would recommend to friends (and readers) who are new to red wine (the easy tannins) or looking for a BC wine under $12.

    Cheers, all!


    P.S. Acidity is a big deal for me, as is balance.

    1. winecountrybc

      Hey Kathleen,

      Thanks for the comment. I agree – balance and acidity are big for me too. I also like complexity as well, which is hard to get in the lower price points I find.

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