Regional Marketing in BC

Regional associations of wineries (sometimes blandly referred to as "generic marketing bodies" in the wine industry) are not a new phenomena in B.C. They lurk in the background of tastings and marketing campaigns in the Okanagan, Vancouver, and other key markets. I'm not even sure that many consumers are all that familiar with them specifically …

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Wine Labels in BC: How Wines are Named

There is a lot of information on wine labels. Sometimes deciphering them can be a bit of a challenge. There are strange words that don't look like they're in English and it's probably because they aren't. I vividly remember walking down the aisles of my local liquor store trying to figure out which wine to …

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Five BC Wine Touring Secrets

It's wine touring season again! Time to squeeze up to the wine shop bar, taste a few wines, buy a blingy t-shirt with a half-case, and head to hotel lounge before dinner. Wine country touring can sometimes feel a little more rushed less vacation-like at times, but the fun is always there for you to …

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Podcast 129 – BCWine 101 Oliver Osoyoos

Welcome to BC Wine 101, where I will focus in on a different wine region in each episode for anyone who is interested in learning about BC wine, including the wine bloggers who will be traveling to Penticton for the Wine Bloggers Conference coming up in June. You can listen online here or download our …

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Podcast 97 – Interview with Stephen Wyse

I like talking about wine. I can and do talk about it all day long sometimes. Most of the time, I'm lucky enough to get payed to do that. Stephen Wyse from the boutique winery Young & Wyse in Osoyoos, BC, likes to talk about wine too. When I got to talk to him in …

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