Regional Marketing in BC

Regional associations of wineries (sometimes blandly referred to as "generic marketing bodies" in the wine industry) are not a new phenomena in B.C. They lurk in the background of tastings and marketing campaigns in the Okanagan, Vancouver, and other key markets. I'm not even sure that many consumers are all that familiar with them specifically …

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Off-Season Wine Touring

Touring off-season is awesome. Here's why. Lots of winery action to see (in the fall during harvest). No crowds. Special wine tastings. No crowds. Undivided attention of the wine shop staff. Beautiful scenery (colours in the fall, snowy vineyards in the winter) Sometimes there's other treats to be had, especially if there's a regional festival …

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Let’s go food truckin’ – The Food Trucks of Oliver

** Update July 2015 - Food trucks are sometimes transient and their locations can change often. Some changes have happened to the food trucks in this article since it was written. The Beach Bums have "upgraded" to an actual location but in Osoyoos at the Petro Canada on Route 3 heading east out of town. Hammer's has …

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